The ChatGPT making giant just dropped it’s flagship model’s price by 20% on input and ~33% on output API token usage and on eligible ChatGPT Work/Codex credits. The subscriptioons however remain unchanged. This also meant that almost all API access providers droppped their GPT 5.6 Sol pricing significantly and while OpenAI’s promo lasts until at least 21 November, this might mean a lot for the whole stack.

Why does it matter for us small businesses and solo entrepreneurs?

Your AI stack just got cheaper overnight. The costs for high-volume automation, agents, coding, content, and sales tools that rely on frontier models just got lower.

Check on your APIs and automations and make sure you don’t overpay if you don’t have to.